Prudent Financial Behaviour among Youth: The Role of Financial Attitude
Mohd Zamri Abu Bakar1, Saridan Abu Bakar2
1Mohd Zamri Abu Bakar*, Faculty of Business Management, University Technology MARA, Shah Alam, Malaysia.
2Saridan Abu Bakar, Arshad Ayub Graduate Business, University Technology MARA, Shah Alam, Malaysia
Manuscript received on April 11, 2020. | Revised Manuscript Received on April 15, 2020. | Manuscript published on April 15, 2020. | PP: 30-34 | Volume-4 Issue-8, April 2020. | Retrieval Number: H0765044820//2020©BEIESP | DOI: 10.35940/ijmh.H0765.044820
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© The Authors. Published By: Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)

Abstract: This paper to seek discuss the importance and the role of Financial Attitude (FA) in determine factors to prudent financial behaviour among youth. Arising of financial problems among young age groups in today life has attracted attention of stakeholders in many countries globally because the groups considered as backbone and future country leaders. This paper seeks to discuss the function of FA in ensuring prudent financial decision and improved youth financial behaviour. Further, this paper later expanded from concept and definitions of FA to the effectiveness and the relationship of FA with prudent financial behaviour. Significantly, FA aims at making individuals more financial literate, transform youth to change for prudent financial decisions and provide them with the skills and competencies to take more responsibilities in their personal financial management.
Keywords: attitude, behavior, youth, financial, prudent